College Den Hulster (municipality of Venlo) won first prize in a national campaign ‘On your Bike. Mode turned on’. This campaign is geared to the safe use of smartphones while riding a bike. The prize they won for this is an XXL school party, with performances by 538-DJs and the popular formation Broederliefde.
Offline in traffic
Attention to the phone screen can cause dangerous situations on the road. Research shows that 1 of 5 bicycle accidents in the Netherlands are related to the use of the smartphone. Students got to collect points for their school, by turning on a special app, the Bike Mode, and not using their smartphones during the trip. The students at Den Hulster traveled the most safe kilometers out of all the students in the entire country.